Hi Becky,
That $35 stings every month and just becomes way too costly if you decide to breastfeed. I was taking Staurt's DHADuet, both are yellow pills. The smaller pill is a liquid gel. I just started reading the labels at the stores and found an OTC brand for the same price, but it is a 60 day supply. So I figured $17.50/month is better...It is by Life Fitness, called Life's DHA Prenatal mulitvitamin. They come in 2 bottles, Step 1 & 2. I found this at CVS, but maybe Wal-Mart has it slightly less if there is one closer to you. Hope this helps!